SK unveils a future powered by AI

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SK unveils a future powered by AI

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Ahn Jung-ok, president of SK Holdings C&C, delivers a speech during the company’s Digital Native Accelerator forum held Wednesday at the Grand InterContinental Seoul Parnas in southern Seoul. [SK HOLDINGS C&C]

From artificial intelligence-based (AI) legal consulting to blockchain-based payment, SK Holdings C&C unveiled a series of services that show how the latest technologies can transform peoples’ daily lives during its Digital Native Accelerator forum held Wednesday in Seoul.

One of the systems demonstrated was an AI-based legal consulting platform dubbed Lawvis. The smart service helps people purchase real estate safely by analyzing data on different buildings for them.

When this reporter typed her home address into Lawvis, the system took two or three minutes to analyze data before throwing up a message saying “caution required before purchase.” The system offers four different warning levels - “caution required before purchase” is second after “safe.”

The 10-page document that accompanied the message warned anybody that wanted to know that this reporter still has a mortgage to pay off - sadly this is true. It also contained important information about the house, including the history of ownership and tips on what to check before making a purchase.

If a house has been built illegally or the building is not registered for residence purposes, the document will also warn potential buyers that it is a highly risky deal.

“It is a pain in the neck for people with no basic legal knowledge to look at contract terms themselves,” a spokesperson for SK said. “But with this platform, people can take away basic knowledge about the real estate they are about to purchase by simply typing in the address.”

The service is developed using SK’s Aibril AI system and legal data provided by law firm Hankyul. While a beta version is being tested with real estate brokerage app Dabang, Hankyul said it is preparing to launch a commercial version later this year.

Legal consulting is currently only available for issues involving transfer of real estate rights, but the law firm said the service will be expanded to offer consulting for a wider range of legal issues.

Another AI-based service developed in partnership with Korea University Medical Center was Aibril Antibiotics Advisor, a program that suggests which antibiotics to prescribe. For doctors, the adviser helps them prescribe the most effective drug or injection for patients depending on their past medical record, while also allowing patients to find more detailed information about dosages depending on their personal condition through a mobile app.

Lee Ki-yeol, head of digital business division at SK Holdings C&C, said the company’s focus is to create a digital ecosystem by partnering with various players in different industries to make technologies useful in life.

The “T Walk X AIA Vitality” application released by SK and insurer AIA Korea earlier this month is another example of this digital strategy. AIA Korea cuts insurance fees based on the number of steps taken by customers, measured by the app.

“We can’t make a digital ecosystem on our own,” Lee added. “We will support many industries so they can effectively digitize their businesses using our ready-made digital platforms.”

SK is also pushing forward with blockchain businesses.

Lee said he expects blockchain technology to disrupt the global business environment like the internet did, so the company has been working on developing mobile applications using blockchain technology.

SK currently issues blockchain-based gift certificates that can be used for purchasing goods at SK affiliates. Lee said the primary benefit of blockchain-powered payments is that there is no commission paid to middlemen like banks or card companies.

During the event, SK provided digital wallets to participants so they can mine blockchain-based coins from each service booth they visit by scanning QR codes.


BY KIM JEE-HEE [kim.jeehee@joongang.co.kr]
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