Vehicle sales fall 22 percent in first half

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Vehicle sales fall 22 percent in first half

Korea's vehicle sales fell 22 percent in the January-June period from a year earlier, as the new coronavirus outbreak continued to affect the automobile industry, industry data showed Wednesday.
The five carmakers in Korea — Hyundai Motor, Kia Motors, GM Korea, Renault Samsung Motors and SsangYong Motor — sold a combined 3,033,798 vehicles in the first half, down from 3,866,229 units a year ago, according to data from the companies.
Hyundai Motor and Kia Motors, the country's two biggest carmakers, suspended operations of their major overseas plants until late May, and parent firms of the three other carmakers reduced production to control inventories amid the Covid-19 pandemic.
Production at Hyundai and Kia's overseas plants falls short of the levels before the coronavirus outbreak hit the industry early this year.
Hyundai has seven domestic and 10 overseas plants, whose combined annual capacity reaches 5.5 million vehicles. Kia has eight domestic and seven overseas plants whose capacity reaches 3.84 million units.
In the first six months, Hyundai's overall sales declined 25 percent to 1,589,429 units from 2,126,307, while Kia's dropped 14 percent to 1,161,246 from 1,352,629 during the same period.
The three others also performed poorly on weak exports.
GM Korea's sales plunged 28 percent on year to 166,038 units in the six-month period from 231,172. SsangYong's sales also dropped 28 percent to 49,387 from 68,189, and Renault Samsung's was down 21 percent to 67,666 from 85,844 during the cited period.
Their vehicle sales fell further in the first half due to a combination of a lack of new models and the coronavirus impact.
On top of that, SsangYong's Indian parent Mahindra & Mahindra's recent decision not to invest in the Korean unit dealt a bigger blow to the SUV-focused carmaker's sales.
To revive sales, Renault Samsung has yet to secure export volume for the XM3 compact SUV from its French parent Renault S.A. to replace the now suspended output volume of Nissan Motor's Rogue SUV at its sole plant in Busan.
Renault Samsung used to produce about 100,000 Rogues a year for exports under a manufacturing contract with Nissan. But the production stopped in March, as Nissan cut the output allocation to the plant, citing output losses caused by labor strikes.
In the second half, the carmakers are expected to focus on boosting sales in the domestic market to offset weak overseas demand amid virus fears.
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