Renault Zoe could cost less than 30 million won with subsidies

Zoe, an electric vehicle (EV) imported by Renault Samsung Motors, will enter the Korean market with a price tag in the 20-million-won range with subsidies.

The Korean unit of the Renault-Nissan Alliance said Monday that Zoe, a fully-electric compact car, will be priced between 39.9 million won ($33,630) and 44.9 million won before subsidies.

For Seoul residents, the price can go down to 28 million won.

“Renault Zoe is a culmination of Renault’s 10-year experience in developing EVs,” said Renault Samsung Motors. “As it has already succeeded in the European market, it is expected to suggest an ‘Easy Electric Life’ in Korea as well.”

Since the model’s launch in 2012 in Europe, it sold an accumulated 216,000 units there.

The Renault Zoe will hit the Korean market on Aug. 18.

BY JIN EUN-SOO [jin.eunsoo@joongang.co.kr]