Ex-JYP executive to launch new boy band next year

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Ex-JYP executive to launch new boy band next year

The logo of All(H)ours [EDEN ENTERTAINMENT]

The logo of All(H)ours [EDEN ENTERTAINMENT]

A former JYP Entertainment executive behind Stray Kids will launch a new boy band named All(H)ours next year, its agency Eden Entertainment said Friday.
 
The agency's CEO, Cho Hae-sung, was a co-founder and a former vice president of JYP Entertainment and established Eden Entertainment in 2019. He managed numerous K-pop artists at JYP, including boy band Stray Kids and girl groups Twice and ITZY.
 
The agency said that JYP Entertainment's founder and chief producer, Park Jin-young, was involved in training the members of All(H)ours.
 
The band's name is a play on the phrases "all ours" and "all hours," suggesting the band will pour everything it has at all times.
 
Singer Baek A-yeon is currently under Eden Entertainment.
 
To find out more about All(H)ours, visit Celeb Confirmed!

BY LEE CHAE-MIN [[email protected]]
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