Volvo Cars will invest 110 billion won ($84 million) in Korea this year to strengthen customer services to up its sales by at least 20 percent.
An XC40 electric SUV was parked at the Volvo Safety Centre, with a human dummy off to the side sitting in a car seat. Dozens of cameras and lighting equipment were also placed near the vehicle, which is scheduled to crash the next day.
Roughly 1,400 orange and grey robotic arms move systemically at Volvo Cars’ Torslanda factory in Gothenburg, Sweden, taking some 38 hours to complete each vehicle.
Volvo Cars’ EX90 will be introduced to the Korean market in the second half of 2024, according to Volvo Cars CEO Jim Rowan, and Korea will be the first Asian country to have the pure electric vehicle.
Under its 10 years of exponential growth, Volvo Cars Korea continues to invest in securing high-quality customer service.
Last year was a year to remember for Volvo Cars, as it beat Volkswagen in the number of units sold in the Korean market for the first time in its history.
Volvo Cars introduced their partially revamped S60 sedan and V60 Cross Country wagon to the Korean market Tuesday, three years after their last update.
Volvo Cars Korea has started selling its first pure electric SUV in the Korean market Tuesday, at lower prices than in other markets globally.
Volvo Cars Korea launched a partially revamped XC60 midsize SUV with a new infotainment system.
Volvo’s signature midsize XC60 SUV topped a recent study measuring residual value by secondhand car marketplace Encar.com
Korea JoongAng Daily Sitemap