[Sponsored Report] Laneige lips get ready for spring
Launched on March 1, Laneige’s Red Vibe range features a colorful array of vibrant shades of red perfect for the spring. The new shades will be available in both the Silk Intense Lipstick and Stained Glasstick ranges in a total of eight colors.
The Silk Intense Lipsticks are ultra-micronized pigment lipsticks that provide vivid colors with a single touch. They provide a silky-soft texture that gently envelops the lips and keeps them moist. In addition to the main color, dubbed 314 Red Vibe, three new shades are also available — 234 Poppy Red, 143 Krispy Pink and 365 Berry Crush.
The Stained Glasstick range offers glowy tint lipsticks that keep lips moist and clear with a bright-colored tint. Multicolor layering techniques create the vivid shades and the shiny oil maximizes light reflection, producing a clear glassy shine. In addition to 12 Red Vibe, four other colors are being added to the series — 11 Pink Mano, 13 Orange Amber and 14 Ruby Garnet Red.
To celebrate the launch of the new color, purchases of the Stained Glasstick made between March 1 and March 17 will come with a free handheld mirror, available on a first-come-first-serve basis. Shoppers who pick up Silk Intense Lipstick 355 at Aritaum on March 14, known as White Day in Korea, will be given a mini version of the Silk Intense Lipstick 314 Red Vibe.
E-commerce websites such as Aritaum’s online site and Amorepacific Mall will offer a 20 percent discount on all Red Vibe shades between March 18 and March 31.
By Shim Ji-yong [email@example.com]