iPhone 12 already selling faster than predecessor: KT

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iPhone 12 already selling faster than predecessor: KT

A retail shop in Jongno District, central Seoul, promotes Apple's iPhone 12 on Oct. 23 when preorders began. [YONHAP]

A retail shop in Jongno District, central Seoul, promotes Apple's iPhone 12 on Oct. 23 when preorders began. [YONHAP]

 
The Apple iPhone 12 already appears to be more popular than the iPhone 11, with presales outpacing those of last year's edition so far, according to mobile carrier KT on Tuesday.
 
KT confirmed that preorders of the new models — iPhone 12 and iPhone 12 Pro — surpassed that of the iPhone 11 during the first four days that began on Oct. 23.  

 
The carrier, however, declined to provide a specific sales figure.
 
The early sale will last until Sept. 29, ahead of the official release set for Oct. 30.
 
Industry insiders said that Korea could be among the top priority targets for the iPhone 12 series due to its broad 5G network coverage.
 
The latest iPhone is Apple’s first smartphone with 5G cellular connectivity.
 
On the first day of preorders, many online retailers including Coupang and 11st sold out of both models of iPhones, with the first batch on both e-commerce sites selling out within minutes.
 
Other iPhone 12 variants — the iPhone 12 Mini (a smaller version of the iPhone 12) and the iPhone 12 Pro Max (a larger version of the iPhone 12 Pro) — are expected to hit stores next month.
 
The three major mobile carriers — SK Telecom, KT and LG U+ — have already notified buyers of potential delays in delivery due to higher-than-expected orders.
 
Based on preorders placed between Oct. 23 and Oct. 26, white was the most popular color option for the iPhone 12 and Pacific Blue and Graphite for the iPhone 12 Pro, according to KT.
 
The iPhone 12 Pro, which comes with a better camera array, was more popular than the base model, accounting for 79 percent of preorders.
 
Preordered phones will be activated from Oct. 30.
 
BY PARK EUN-JEE   [park.eunjee@joongang.co.kr]

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