Hyundai Mobis tech makes reverse parking pickup trucks with trailer easy

Industry

Published: 14 Sep. 2023, 16:40

Hyundai Mobis tech makes reverse parking pickup trucks with trailer easy

Hyundai Mobis' Trailer Reverse Assistance system, a technology that automatically steers a vehicle with a trailer based on the rear-view camera image when reverse parking is needed. [HYUNDAI MOBIS]

Hyundai Mobis unveiled a technology that helps to reverse park pickup trucks with trailers tailored to the North American region, a market with a high demand for pickup trucks.

The system was presented to the company's global clients including General Motors and Stellantis at an exclusive open house event held at its Detroit-based North American R&D Center, the company said Thursday.

A total of 21 latest technologies were shown at the event along with the Trailer Reverse Assistance system, a technology that automatically steers a vehicle equipped with a trailer based on the rearview camera image when reverse parking is needed.

This system has been fine-tuned to meet the unique demands of the North American market, where pickup trucks are highly sought after, and trailers are frequently used, Mobis said.

Hyundai Mobis also showcased other technologies, including an in-cabin monitoring system reliant on biometric signals and an electronic parking brake specifically designed for pickup trucks.

The North American market serves as a vital hub for Hyundai Mobis, consistently generating a significant volume of overseas orders. Mobis secured $2.28 billion in orders in North America in the first half of this year, while the company's annual global target for orders is $5.36 billion.

Hyundai Mobis is participating in the Detroit Auto Show this year, which runs from Sept. 13 and 14.

BY SARAH CHEA [chea.sarah@joongang.co.kr]